In our last blog, we revisited the many benefits that accepting credit and debit cards can provide your business. In Canada, credit and debit card use is widespread. Shoppers have proven that when they are offered the option to pay with plastic, they greatly enjoy their shopping experiences so much more. This is proven by the fact that they simply spend more as a result of being able to pay with Visa, MasterCard and Interac cards.
In today’s blog, we’ll continue to provide more benefits to plastic acceptance. You’ll notice that each point speaks directly to something very important. And that is customer satisfaction. When it comes to your business, who is more important than your customers? And when you make your customers happy, who is more happy than you are? Let’s review those benefits to accepting credit and debit cards, shall we?
It improves cash flow. When you process a credit card transaction, it is a quick and easy situation for both yourself and your customer. More importantly for yourself, the electronic transaction generates a deposit into your bank account within days of the sale. That means you no longer have to wait for a cheque to clear or for your customers to follow through on paying off their invoices. There is also less cash to handle and count at the end of the day.
It is necessary for online sales. These days, a lot of people shop online. This is especially true during the upcoming holiday rush. Many shoppers prefer to avoid the long lines at the malls in order to make purchases from the comforts of their own homes. Your business has the opportunity to cash in on these online transactions. That is, of course, if you accept credit cards.
It eliminates bounced cheques. Many companies still rely on the mailing in of cheques from their clients. Not only does this take additional time to receive, but clearing the cheques can also be a lengthy process. Then what happens if a cheque bounces? You’re forced to contact your client in order to work out another way to settle the payment. Do yourself a favour and avoid all of that.
It encourages customers to seek you out. If you accept credit and debit cards, it is more likely that customers will be drawn to your business. Even if it is for nothing more than some browsing, you will want more customers giving your company a look simply because they know that if they wish to make purchases, they can do so with their widely-accepted Visa, MasterCard and Interac cards.
It is inexpensive. At Canadian POS Corporation, we are well aware that many business owners have concerns about the rates associated with accepting plastic. As we’ve blogged about extensively over the past several months, there are so many benefits to accepting credit and debit cards that they far outweigh the costs to doing so. We’re happy to announce, by the way, that our rates are the most affordable in our industry!
As we mentioned last time, getting set up with a POS terminal is simple. Whether you wish to upgrade from your current payment provider or begin accepting plastic for the first time, Canadian POS Corporation can have you all set up within a few days. Give us a call at 1-877-748-2884 and start to take advantage of the many benefits that accepting plastic will provide your company.