With Father’s Day coming up this Sunday, there are people all over Canada currently shopping for gifts for Dad. But even dads are looking for gifts…for their dads! Father’s Day can just as easily be called Grandfather’s Day since so many dads have dads of their own. But what do you buy someone who may already have “everything”?
Many people feel that making purchases for older adults can be difficult because they don’t “need” anything. After all, many seniors aren’t necessarily into the latest fashions, music or movies. This is what makes gift cards such great gifts for seniors. They are the perfect ways of saying “you can have whatever your heart desires!”
Allow seniors to make their own fashion statements.
Shopping for clothes for the elderly can be tough. As mentioned, most older adults don’t share a love for today’s fashion statements with their younger counterparts. Why not allow Grandma and Grandpa to pick out the duds they’d prefer to wear themselves? On GiftCards.com, Shelley Hunter suggests gift cards for apparel stores among her top choices for elderly people.
“It seems many of my elderly friends dress nicer on a regular basis than us moms who are still in the trenches,” she writes, “I’m guessing that either their clothes don’t wear out as easily as mine do (less running from the grocery store to the baseball game and back?) or they have more disposable income to shop for nice things (kids are gone, house is paid for?). Whatever the reason, if your grandma has a favorite place to shop, then get her a gift card for some new duds.”
Seniors value their independence.
What many senior citizens will tell you is that the hardest part about aging is losing your independence. This is especially true for those who suffer with mobility issues. Older people who need caregivers to assist them with their everyday activities find it difficult to cope emotionally. Who doesn’t like to do things on their own? When you look at things from this perspective, a gift card is a great way to offer a senior a renewed sense of independence.
A gift card allows a recipient to make his/her own decision about what to buy. By empowering the elderly loved one in your life with the choice to purchase what he/she pleases, you are, in fact, offering more of a gift than you may realize.
“The importance of being independent is twofold for seniors,” explains Comfort Keepers, “Independence is sometimes the only thing seniors may feel they can control as certain aspects of their life change as they age. Additionally, maintaining independence promotes a sense of achievement that for many seniors generates a great sense of self-worth and wellbeing.”
Do you make gift cards available to your customers in your store?
At Canadian POS, we proudly offer Canadian business owners the ability to sell electronic gift cards. They have been proven to encourage repeat business, attract new customers and boost sales all year long! For more information about how you can begin selling gift cards to your customers, please don’t hesitate to call us at 1-877-748-2884 or email us at info@localhost.