How To Use Your Smartphone To Improve Your Business

Nearly everyone has a smartphone, right? These mobile devices have practically become appendages that most of us can’t live without. Many people admit to feeling “lost” without their smartphones. After all, they aren’t just ways for us to call our friends, family members, co-workers and clients. Smartphones connect us to the entire world!

We use these incredible mobile devices to do our shopping, our banking and our social media scrolling, just to name a few of our daily activities. Nearly every facet of our lives can be enhanced by the usage of smartphones. So, it should probably go without saying that smartphones should be used by business owners to enhance the ways in which they do business.

First things first – make your company website mobile friendly.

Your customers are most likely to try to locate your company online before they decide to visit your store location in person. It’s important to have an attention-grabbing easy-to-navigate website. But it’s even more important for that website to be easily accessible and viewable on smartphones. If you don’t have a mobile friendly website, you’re practically asking to lose customers to your competitors.

“Your website should be easy for mobile users to view,” insists Shawn Hessinger of Small Business Trends, “One way to accomplish this is to simplify your web design so it is easier to view on a smaller screen like the one on a smartphone. Another is to create a special mobile version of your site designed specifically with mobile visitors in mind.”

Utilize social media to advertise your business.

Using social media is arguably the most popular activity on smartphones. Each and every day, millions of Facebook, Twitter and Instagram users are sharing their thoughts, opinions, photos and videos with the rest of the world. There is literally no reason that your business shouldn’t be taking advantage of this. It’s wise to create a marketing campaign that specifically targets smartphone users on social media.

“Mobile social networking applications that target a user’s location can be a big boost for local businesses when it comes to sending out sales information or coupons, and spreading the word,” informs Amanda C. Kooser on Chron.com, “These types of software typically involve users sharing their visited locations with friends and commenting on businesses that they visit. Small businesses looking to expand into mobile marketing can claim a presence on these applications, and provide coupons and special offers to users.”

Accept payments from your customers on your smartphone!

Imagine you could use your smartphone as a POS terminal. Now, imagine no more! With VirtualMerchant Mobile, you can safely and securely accept credit card payments anywhere and at any time without the major investment of money or effort! The revolutionary service transforms your mobile device into a point-of-sale terminal, regardless of your wireless service provider.

VirtualMerchant Mobile supports anytime-anywhere processing for mobile environments including both card-present and card-not-present transactions. It also accommodates for an unlimited number of mobile devices to support any business of any size!

Start using your smartphone to improve your business in a way you may have never considered before. For more information about VirtualMerchant Mobile, call Canadian POS Corporation at 1-877-748-2884 or email us at info@cdnpos.com.