Offering Convenience Is A Top Way To Attract Customers


No one is immune to hardships. We all have battles to face. No matter how big or how small, problems must be overcome one way or the other. For most people, hitting bumps in the road is a regular part of this ride we call life. However, when it comes to shopping, the vast majority of consumers want carefree, enjoyable experiences.

If you’re not offering your customers quick and easy, super convenient ways to shop and enjoy their experiences with your company, you’re hurting your business. No one needs extra headaches. Simply put, convenience counts for a lot. In fact, it’s a top way to attract customers.

Offer self-service options.

One of today’s most popular ways to offer customers convenience is self-checkouts. At stores such as Walmart, customers are now able to reduce wait times in line-ups. They simply take their purchases to cashier-less registers in order to scan and pay for items themselves. For many shoppers, this time-saving option is a big reason to select one store over the other.

“The self-service check-out in a grocery store is sometimes more convenient than waiting in longer lines,” points out customer service expert, Shep Hyken on, “The self-service options on a website that answer customers’ frequently asked questions are faster than calling technical support.”

Make your company more accessible.

Not everyone is available to shop during your hours of operation. This is why it’s so vitally important to have a company website that enables visitors to make purchases directly from it. In addition to having extended hours for your brick and mortar store during the week as well as on the weekends, having an online store is a great way to offer convenience to consumers.

“Access comes in three forms of convenience: hours of operation, communication, and location,” informs Hyken, “Websites operate 24/7. Customers can log on at 2:00 in the morning or 2:00 in the afternoon. The auto repair center that is open until 9:00 at night and has hours on the weekend is an example of convenient hours of operation.”

Deliver your products directly to customers.

If customers know they can come into your store to make purchases, but not have to lug their often large-sized merchandise home, your store will prosper. Naturally, a delivery service is also an integral part of a company’s online store. Amazon is well aware of this. In a separate article, appearing on, Hyken reveals that he believes Amazon is the most convenient company in the world!

“Thanks to its large selection, low prices, and convenient shopping experience, it disrupted the entire retail industry,” he writes, “And, I believe that the true secret to Amazon’s success is in the convenience it offers. Its convenient features include two-day delivery, one-click ordering, and easy returns. It continues to innovate with various subscription options, Alexa, its voice-activated virtual assistant, and more.”

Let’s work together on making your business one that offers convenience to its customers. Perhaps it\’s time to upgrade your e-commerce solution. Canadian POS can get you all set up! For more information, please don’t hesitate to call us at 1-877-748-2884 or email us at info@localhost.

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