The Importance Of Accepting Plastic – Online And Offline

Why should you accept credit cards at your place of business? Well, firstly, it just makes sense to provide your customers with payment options. In many of our past blogs, we’ve pointed out that Canadian shoppers are partial to using plastic. Debit cards and credit cards are all the rage in Canada. And they have been for some time. It simply doesn’t pay to be a cash-only enterprise anymore. Are you accepting plastic at your store?

If not, Canadian POS Corporation is happy to inform you that we provide top-of-the-line POS terminals at the most affordable rates in our business! Accepting plastic will allow you to increase sales and encourage the growth of a larger client base. After all, having to turn away customers who don’t wish to pay with cash is no way to grow your brand. Are you looking to grow your business?

“For small business owners, adding the option to accept credit cards can be a great way to expand business,” writes Kristie Lorette on Chron.com, “At a locally run store, taking credit cards ensures business from customers who just happen to stop in but do not have any cash or a checkbook with them. In an online setting, credit cards provide one of the best payment options for customers.”

Online shopping is another incredibly important aspect of credit card acceptance. Without the ability to accept credit cards as methods of payment, you eliminate the option of growing your online store. As we’ve also pointed out in many past blogs, Canadians love to shop online. Lorette mentions that PayPal is also an option when it comes to accepting payments online, but it is of no use to you when it comes to walk-in customers.

“For a local shop, having a merchant account to accept payments at the cash register is really the only way to go,” she writes, “Obviously, customers cannot pay via PayPal when they walk into your store, so you will need the means to accept credit cards there.” Think about it. Which payment method do you prefer? Are you still likely to carry around a bunch of cash with you everywhere you go?

Most Canadians would answer “no”. And, as such, you should ensure that you are offering the payment options that the majority of Canadians want. At Canadian POS Corporation, we provide such options to our clients. You can choose from either our Countertop or Wireless POS terminals. We also offer an E-commerce solution if you’re looking to begin accepting payments through your company website.

Investing in an e-commerce solution has many benefits – not the least of which is that it opens your company up to a worldwide audience. “If you have a physical store, you are limited by the geographical area that you can service,” writes Ajeet Khurana on About.com, “With an ecommerce website, the whole world is your playground. Additionally, the advent of…ecommerce on mobile devices, has dissolved every remaining limitation of geography.”

Turning your website into an online store also allows you to do business around the clock, opening you up to an entirely new stream of revenue. “Store timings are now 24/7/365,” informs Khurana, “Ecommerce websites can run all the time. From the merchant\’s point of view, this increases the number of orders they receive. From the customer\’s point of view, an \”always open\” store is more convenient.”

For more information on any and all of our terminals and services, call Canadian POS Corporation at 1-877-748-2884 or email us at info@localhost.